Vermont Bill H.371 proposes a moratorium on the use of electronic shelf labels (ESLs) and dynamic pricing by retailers selling consumer commodities in the state, effective until January 15, 2027. During this period, the Secretary of Agriculture, Food, and Markets is required to study and report on the implications of these technologies, including their functionality, existing national regulations, and potential consumer protections. The report, due by January 15, 2026, will help determine whether and how these pricing systems should be regulated. Once the moratorium expires, retailers will be allowed to use ESLs but will be prohibited from employing dynamic pricing while the store is open to the public and from changing the price of a consumer commodity more than once every 24 hours. The bill is designed to prevent unfair pricing strategies and ensure transparency before the widespread adoption of digital pricing technologies. The moratorium and reporting requirements take effect immediately upon passage, while the post-moratorium regulations come into force on January 16, 2027. While the intent is for items inside the store, as of now, there are no exemptions for fuel distributors who post the price per gallon on a sign outside.